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design process: inspiration moodboards

Hey friends! I’m busy with design projects, emailing and client meetings today but I wanted to give you a look at one of my current projects – I just love it!

I’ve spent a lot of time refining my process recently and one of the things that needed a small change was the inspiration moodboard portion. As creatives, it’s easy to become overwhelmed when jumping on Pinterest for inspiration. If you’re like me, it’s hard to edit down a specific look because I just love so much! So, I decided to make searching for images part of the Branding Workbook that I send to my clients to get their project started. In the Workbook, there are specific categories that they need to find images for. A few categories being typography, color and texture. I ask them to go out with their camera or flip through a magazine to find these images. This way, they are looking for something specific as they search for visual representations of their brand and not becoming completely overwhelmed by all of the options.

This client  decided to stick to magazine clippings to collect images. After she gave them to me and we discussed them along with her completed Branding Workbook, I was able to narrow them down to the images you see on her inspiration moodboard.

design process: inspiration moodboardI just love the rich, bold color and typography she chose. We’ll be revealing more of her updated brand very soon! :)

Side note: I still love creating moodboards via Pinterest and I don’t think that is a bad way to go about finding inspiration. This is just what works best for my clients at this point!

I’d love to know what works best for you! Where to you go to collect visual inspiration?

 

new from the studio: oh, i design

How’s everyone doing out there? I feel slightly disconnected from the internet world since I’ve cut back on blogging – but it has been a good thing, for sure.

This weekend we got our house ready to be put back up for rent and started looking at houses! ( EEEEEEE!! ) I’m not sure I was ready for the emotional side of finding a house, whew! But, I’m super excited to see what God has planned for our future.

Now that you’re all caught up on my crazy little life, it’s time for a big reveal from the design studio! Last week, Jessica Packard revealed her newly renovated blog, Oh, I Design! It was such a blessing to work with this sweet girl and have the opportunity to get to know her.

Oh, I Design blog design by jordan brantley

Here’s a short interview with Jessica, the interior design guru behind Oh, I Design:

Tell us a bit about Oh, I Design! What can new readers expect?
Oh, I Design is my little piece of the internet focused around all things interiors along with posts about San Diego, other creatives, events + just inspiration. It originated when my now fiance and I made a big move from Oklahoma to San Diego, I found it was the perfect place to keep up with my friends and family from home. It has transitioned into more than I ever thought and I have met so many fantastic people through it.

Has your blog had a big effect on your career in interior design?
Absolutely! I am a big believer in “it’s all about who you know” and again, I have met a lot of great people through my blog/social media that have connected me to new clients and job opportunities. It (eh…she? my blog is a she…I feel bad calling her “it”) helped me find most of the closest friends I have in San Diego and I couldn’t be more thankful for that alone. But, “she” has also given me more knowledge about interior design through a lot of research and exploration for various posts.

How important was having a strong visual identity to you?
On a scale of 1-10 (with 10 being the strongest), I would have to say 11. Ha! Yes, I would say the content is the most important but how will people remember YOUR blog/website? What makes it special? What makes it…you? Before I had the opportunity of working with Jordan, I attempted to create most of the design elements on my old blog (poor old blog) and it was just….blah. Nothing reflected my personality and I eventually found I lacked the motivation to create more unique posts because of it. Jordan helped me gain the confidence and motivation I needed!

Thank you Jordan for having me on your blog and creating such a rad blog for me!! I am a big fan of yours!

16_ohidesign02Can you see why I love her!? Haha :)

With this design, we wanted to make it super clear who Jessica is and what she does as soon as readers come to her blog. ( here’s the inspiration moodboard we started with! ) We used hand drawn elements ( the furniture renderings are her own sketches! ) and graph paper texture to give readers the feeling that they’re getting a peek into Jessica’s sketch book.

Head on over to Jessica’s new snazzy blog and say hello!

Does your brand need a little spring cleaning as well?  

I’m currently taking new design clients for the coming weeks, so shoot me an email if you’d like more information about working with me on your project!

 

CLC RELAUNCH 2013

Friends, the day has finally come. I hope you enjoy the new look around here!

Yesterday was a very long day. I almost cried tears of stress AND overwhelming excitement. I know, silly girl! Just being real.

I am beyond thankful for Sarah and Taylor, my wonderful friends + CLC team members who stayed up with me into the wee hours of the morning while I finished everything up.

create like crazy / relaunch 2013

Make sure to check out the resource shop + design studio!

create like crazy / relaunch 2013

create like crazy / relaunch 2013

create like crazy / relaunch 2013

create like crazy / relaunch 2013

I just couldn’t resist sharing this gem of a photo with you! You’re welcome ;)

create like crazy / relaunch 2013

We’re headed out on a mini day vacay today! We planned this trip months ago + even though we’re going on a few hours of sleep, I’m so glad we’re going!

Follow @jordanbrantley@sarahdipityphotos + @perfectlytay on instagram for shots of our trip! :)

I can’t wait to hear what you guys think about the new look. Thank you all so much for your kind words through the redesign process. Your support and encouragement is amazing! Thanks for being awesome.

brb!

FREAKING OUT over here, guys. I’m implementing the new site design today! EEEEEEEEEEEEE!!

It will be live tomorrow morning!

get crazy excited! text over gold confetti image

To tide you over, here are a few goodies from our shoot yesterday: ( yes, we did indeed just do the relaunch shoot yesterday. hah! )

► find the instagram shots by searching #createlikecrazy ( or follow @jordanbrantley, @sarahdipityphotos + @perfectlytay )

► watch this silly vine vid. My first post, yay! HEY, you on vine yet? search jordan brantley to find me + leave your handle in the comments! ;)

and of course,

check out the redesign process

 

behind the scenes of the clc redesign / the logo

I’m ready to share more behind the scenes of the redesign today! It’s probably way too early to reveal this much but hey, I’m excited! :)

Today I’m not only revealing the process that went into designing the new logo; I’m actually going to show it to you! I told you it was time to take off the curtain! So make sure you click through to see the entire post – the final product is at the end.

Okay, here we go. The process started like any other: with a LOT of sketching.

behind the scenes of the create like crazy redesign process / the logo

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