Into the Wild Green Yonder

There is no better way to start with After Effects than with kinetic typography. Motion graphics cover a broad area from movie titles, to network identities; my first project was chosen to pursue the kinetic typography aspect of motion graphics. Learning the ability to make the text/other objects to keep up with the action/sound of the voice is exactly what kinetic typography is about. Everything is key: the choice of the font, the size, the tracking, and etcetera. How you organize the placement of the text is important as well. There are numerous examples all over Internet, watch the good and bad. The thing about the bad ones is that if you’re going to call it bad, you need to know why it’s bad.

Not too long ago:

When I started out, I found a very helpful tutorial that is above the beginner status as he explains that he won’t call out the shortcuts and such.

One of the techniques I used was to keep the text in a box, it’s a simple one that is seen a lot, so it’s very self explanatory, and you might see the need to have some words that are more significant than others to be larger or a different color or even take up there own line, it all depends on you and the audio that you’re using.

Enjoy.

Watch it again and again:

Kinetic Typography Tutorial from Jesse Rosten on Vimeo.

Jesse Rosten – Kinetic Typography Tutorial

Same techniques:

Kinetic Typography – Hot Kool Aid from Ryan Brady Rish on Vimeo.

More advanced style:

The Information Diet – A Case for Conscious Consumption from Clay Johnson on Vimeo.

Clay Johnson – Information Diet

You can see my inspiration:

Excuse Me, Doctor from Ryan Brady Rish on Vimeo.

Since I was just starting out, don’t be afraid to recreate what’s already been done and put your own feel to it, now I’m not saying copy it I’m saying learn how they did it by doing it yourself. If you see a technique that works then do it.

- Ryan Brady Rish